I was sitting down to get started on my voiceover marketing this morning, and contemplating my successes and failures in VO in 2024. As one does. 🙂
I spent a lot of time and money last year focused on finding the fastest and most efficient ways to find the most leads and clients. What actually happened was that my marketing and promotional efforts were a) less than they should’ve been, and b) all over the bloody place, messy and inconsistent and inauthentic.
For 2025, I plan to be slower, calmer and more human. I think MORE HUMAN is really where it’s at in the 2nd half of the 20’s.
For me, more human means more creativity. I want to get back to more screen and stage acting, more making of things that cause smiles, more learning how to BE in this world as the real version of myself.
When I email video producers, agents, casting people etc, to introduce myself, I’m just going to be honest and real, not necessarily clever or what is typically considered “professional” in a stuffy way. I already do write like that, but let’s make it MORE ME.
That’s the plan: more voiceover, acting and presenting work in 2025, and more of being my fabulous creative, fun self. I’ll let you know how the slower, realer approach to business works out.
So many adjectives. Good start. 😁